Flavia Muzi Falconi

Professor Luxury Management

Program director Master in Luxury Management, Innovation and branding

Flavia Muzi Falconi is currently an entrepreneur, owner of My cup of Tea, a company born in 2006 to promote and support, through the creation of unique events, emerging and niche brands. Since 2007 she also handles, as an external consultant, very exclusive events for luxury brands such as Bulgari and Armani. From 1996 to 2005 she was in Bulgari Spa, previously in charge for ATL projects working directly with the advertising agency and later, since 1998, she was the Senior Product Press Office Manager in Bulgari Spa.

From 1991 to 1996 Flavia Muzi Falconi was in Saatchi & Saatchi Rome working as an Account for brands from the P&G group.

Through all her career she carried along also the Academic activities in the marketing and communication area with a specific expertise for the luxury industry.

Flavia Muzi Falconi has a strong international background: with an Italian and Swiss nationality she was born in Buenos Aires and travelled across the world ending her Baccalauréat in Romewhere she then graduated with a First Class Degree in Business & Economics at La Sapienza University of Rome.