Founding President and Chairman
President of the Swiss School of Management at the University of Washington Rome Center. He was born in Zurich and retains dual citizenship Italian and Swiss, currently living in Rome with his family.
The biggest part of his education, Massimiliano did it in Switzerland, more precisely in Zurich, where he attended the Zurich Business School and the Marketing and Business School Zurich, and where he received his Diploma (Bachelors) in Business Economics. He holds an MBA with the specialization in Marketing from Swiss Business School following a second MBA from University of South Australia with a specialization in International Business. He earned his Ph.D. in Philosophy in Human Behavior at Newport University in California, in the United States.
Over the last two decades he gained precious experiences in various business sectors and industries. His first job was at the Zurcher Kantonalbank in Switzerland, working as a VISA accountant and then changing to the Capital Markets and Securities Trading Department (Zurich Stock Exchange). He was leading the Customer Service at Ascom Telematic AG and later becoming Head of Customer Service Europe at Bally Management in Switzerland. He was head of Debtor Department at the University Hospital of Zurich. Finally, he held the position of Direct Marketing Consultant at the Swiss Post. His last job was Marketing Director of the Mobile Solutions AG in Dubendorf.
Massimiliano Bracalé currently holds the position of President of the Swiss School of Management at the University of Washington Rome Center. He is member of the Scientific Committee of the Institute of Higher Studies on Women and Professor of Leadership and Female Entrepreneurship at the Pontifical Athenaeum Regina Apostolorum in Rome. Further, he has been appointed Member of the Advisory Board of the Chandigarh Business School in Mohali, India. At the same time he runs a Master’s Program on Criminal Investigation and a Master’s in Intelligence Studies and Analysis at the European University of Rome. Today Massimiliano travels the world throughout the year by participating in conferences and seminars, where he presents the new trends in Women Leadership, Entrepreneurship and Strategic Management in the 21st century. At the Swiss School of Management he teaches the MBA subjects of International Negotiation Skills, New Venture Creation, Human Resource Management and Strategic Management.
Further, Massimiliano has been appointed Director Rome from the International Human Rights Association affiliated to the United Nations. He was awarded the title of “Academician” at the European Academy for Economic and Cultural Relations of Rome. As an active member of the Rotary Club of Rome Casal Palocco, he organizes events and initiatives for the “End Polio Now” and for the “Clown Therapy” at the hospital of Ostia in Rome. He does Personal and Business Coaching for selected People in the field of Business and Education.
Massimiliano loves to spend his free time with his family at his home, located five minutes from the sea, taking long walks on the beach of Ostia. He is a passionate sailor, participating in several races on the Roman coast. His passion however is music. As a drummer, he plays in several local bands. Further, Massimiliano likes to play tennis and exploring wrecks doing scuba diving in warm seas.